Rake in More Support with New Fall Fundraising Tools

Get ready for fall fundraising with new assets sure to increase your audience reach and revenue, including new promos and special episodes, ‘thank you’ messages from our hosts, and talking points for yours. You might need a bigger tote bag…

New for Fall 2018:

 All APM Programs (exceptions as noted):

  • Fundraising promos (excluding BBC World Service and The Daily) include general, sustainer, sustainer upgrade, and thank you messages from our hosts; promo messages are between 0:25 and 0:59.
  • Generic promos for BBC World Service and The Daily.
  • Updated talking points for your live pitches. Available now on ContentDepot (following each rundown on fundraising pages) and our website (under ‘Fundraising’ on program pages).

Marketplace:

The Daily:

Live from Here:

  • New fundraising episode, featuring an eclectic mix of season two highlights and guests, including: David Crosby, I’m With Her, Ben Folds, Neko Case and many more.
  • Pitch points and listener testimonials

The Splendid Table:

Segments are available now on ContentDepot. Subscribe to individual fundraising program pages now to receive all future updates. Visit the ‘Episodes’ section of the pages below to find new fundraisers, with suggested pitch points following each rundown.

Custom Promo Requests
We encourage you to use our new fundraising promos, but we’re here to help if you need a custom spot. Please complete our custom promo form.

Due to ongoing production schedules, please allow 3-4 weeks for custom promo delivery, and up to 6 weeks for BBC World Service spots. Note: BBC World Service is prohibited by British law to make direct asks to listeners for monetary support.

We welcome your fundraising questions and feedback! Please contact your Station Representative.