Category Archives: Marketplace Tech

Marketplace Tech Summer Schedule

Beginning in June, Marketplace Tech will have a rotating schedule of hosts during the summer months. Molly Wood will still be reporting and doing some hosting, so you and your listeners will continue to hear her voice on the program. In order for Molly to focus on a special project, other familiar Marketplace voices will be given the chance to host this summer and showcase their talent. Should you have any questions, please reach out to your station relations representative.

New spring fundraising tools

As you look forward to warm spring days and member drives, we’re here to help with new fundraising assets to raise your audience engagement and revenue.

Segments are available now on ContentDepot. Subscribe to individual fundraising program pages now to receive all future updates.

New for spring 2019:

 All programs

  • Updated talking points for your live pitches are available now on ContentDepot (following each rundown on fundraising pages) and on our website (under ‘Fundraising’ on program pages).
  • New fundraising promo options (excluding BBC World Service and The Daily) include general, sustainer, sustainer upgrade, and thank you messages from our hosts; new spots are between 0:25 and 0:59.

 Live from Here

  • Fundraising episode with 13 interchangeable segments featuring Chris Thile and a variety of artists: David Crosby, Jon Batiste, Lindsey Buckingham, John Prine, Meshell Ndegeocello, Emmanuel Ax, St. Vincent, Jonathan Biss, Dessa, Cory Henry and the Funk Apostles, Vulfpeck, Tuneyards, Jeff Tweedy, Sylvan Esso, Snarky Puppy, David Rawlings, Willie Watson & the Fairfield Four, Parker Millsap, The Knights, Rachael Price, Gaby Moreno, Sarah Jarosz, Aoife O’Donovan, Sara Watkins, Punch Brothers, Tracy K Smith, The Sklar Brothers, Jim Gaffigan, Chris Gethard, Joey Ryan, and Tom Papa.

 Performance Today

  • Long-form, in-studio segments with a variety of classical artists.

Visit the ‘Episodes’ section of the pages below to find new fundraisers, with suggested pitch points following each rundown:

News

BBC World Service (generic promos and pitch points)

The Daily (generic promos, pitch points and listener testimonials)

 Marketplace

Arts and Culture

Live from Here (fundraising episode, pitch points)

The Splendid Table (6 promos with Francis Lam, pitch points)

Classical Music

Classical 24 (11 promos with C24 hosts, pitch points)

Performance Today (7 promos with Fred Child, 5 in-studio segments with guest artists, pitch points)

Pipedreams (6 promos with Michael Barone, pitch points)

SymphonyCast (6 promos with Alison Young, pitch points)

Custom Promo Requests

We encourage you to use our new fundraising promos, but we’re here to help if you need a custom spot. Please complete our custom promo form.

Due to ongoing production schedules, please allow 3-4 weeks for custom promo delivery, and up to 6 weeks for BBC World Service spots. Note: BBC World Service is prohibited by British law to make direct asks to listeners for monetary support.

New spring fundraising tools

As you look forward to warm spring days and member drives, we’re here to help with new fundraising assets to raise your audience engagement and revenue.

Segments are available now on ContentDepot. Subscribe to individual fundraising program pages now to receive all future updates.

New for spring 2019:

 All programs

  • Updated talking points for your live pitches are available now on ContentDepot (following each rundown on fundraising pages) and on our website (under ‘Fundraising’ on program pages).
  • New fundraising promo options (excluding BBC World Service and The Daily) include general, sustainer, sustainer upgrade, and thank you messages from our hosts; new spots are between 0:25 and 0:59.

 Live from Here

  • Fundraising episode with 13 interchangeable segments featuring Chris Thile and a variety of artists: David Crosby, Jon Batiste, Lindsey Buckingham, John Prine, Meshell Ndegeocello, Emmanuel Ax, St. Vincent, Jonathan Biss, Dessa, Cory Henry and the Funk Apostles, Vulfpeck, Tuneyards, Jeff Tweedy, Sylvan Esso, Snarky Puppy, David Rawlings, Willie Watson & the Fairfield Four, Parker Millsap, The Knights, Rachael Price, Gaby Moreno, Sarah Jarosz, Aoife O’Donovan, Sara Watkins, Punch Brothers, Tracy K Smith, The Sklar Brothers, Jim Gaffigan, Chris Gethard, Joey Ryan, and Tom Papa.

 Performance Today

  • Long-form, in-studio segments with a variety of classical artists.

Visit the ‘Episodes’ section of the pages below to find new fundraisers, with suggested pitch points following each rundown:

News

BBC World Service (generic promos and pitch points)

The Daily (generic promos, pitch points and listener testimonials)

 Marketplace

Arts and Culture

Live from Here (fundraising episode, pitch points)

The Splendid Table (6 promos with Francis Lam, pitch points)

Classical Music

Classical 24 (11 promos with C24 hosts, pitch points)

Performance Today (7 promos with Fred Child, 5 in-studio segments with guest artists, pitch points)

Pipedreams (6 promos with Michael Barone, pitch points)

SymphonyCast (6 promos with Alison Young, pitch points)

Custom Promo Requests

We encourage you to use our new fundraising promos, but we’re here to help if you need a custom spot. Please complete our custom promo form.

Due to ongoing production schedules, please allow 3-4 weeks for custom promo delivery, and up to 6 weeks for BBC World Service spots. Note: BBC World Service is prohibited by British law to make direct asks to listeners for monetary support.

Holiday programming schedule

Here’s what audiences will hear on our regular programs next week.

Additional details, and/or programming changes, will be shared via ContentDepot.

Marketplace

  • Marketplace Morning Report: Live broadcasts
  • Marketplace Tech: Monday, Dec. 24 and Wednesday, Dec. 25 shows will include replays of this year’s favorite interviews on automation in the workforce, regulating tech companies, self-driving cars, artificial intelligence and battling fake news.
  • Marketplace (p.m.): Live broadcasts. Interview with Birchbox CEO Katia Beauchamp about the economics of subscription boxes (date TBD).

BBC World Service

  • Newshour:
    • Monday, Dec. 24-Friday, Dec. 28: Reports on the war in Yemen and its affects on the women who live there. 9 a.m. ET and 3 p.m. ET editions.
    • Tuesday, Dec. 25 editions include the annual quiz. James Coomarasamy tests Newshour presenters on their knowledge of 2018 events and newsmakers. Available for download on ContentDepot through Monday, Dec. 31.
    • Friday, Dec. 28: Correspondent’s Look Ahead 2019.  Lyse Doucet hosts this year’s discussion with BBC senior correspondents, who share their predictions for the big news stories of the new year. Available for download through Thursday, Jan. 3.

The Daily
Pending programming changes due to the potential government shutdown, audiences will hear encore episodes next week:

  • Monday, Dec. 24: Korea
  • Tuesday, Dec. 25: Climate change
  • Wednesday, Dec. 26: Family separation
  • Thursday, Dec. 27: Trump taxes
  • Friday, Dec. 28: Kavanaugh reaction, with new content, including reactions from teenage boys

Performance Today

  • Monday, Dec. 24 and Tuesday, Dec. 25: Holiday-themed music

The Splendid Table

  • Saturday, Dec. 29: Michael Solomonov, Philadelphia chef and author of Israeli Soul and Zahav, talks about Israeli food and disaster stories, and takes questions from callers with Francis.

Live from Here

  • Saturday, Dec. 29: Year-end compilation show with 2018 highlights

Marketplace Tech 5-Minute Module Available Long-Term

Our 5-minute Marketplace Tech module – initially offered as a temporary replacement for The Writer’s Almanac – is now a long-term offering, available 7 days a week starting today.

We will continue to offer our traditional, 4-minute Marketplace Tech module each weekday.

Your smart tech takeaway, host Molly Wood and Marketplace Tech engage your audience on topics such as the economics of space, venture capital, tech distribution throughout the economy and more.

Both modules are available via ContentDepot as part of your APM affiliation, with the 5-minute version offering expanded content:

4-minute weekday module
5-minute daily module  – expanded content

Please contact your Station Relations Representative to learn more and share any questions you might have.

Two Launches Next Tuesday, 9/5!

We’re thrilled to introduce two new offerings next Tuesday! Engage and inform your audience with global economic news, and the technology that’s rewiring our daily lives.

Marketplace Morning Report from BBC World Service
Each weekday at 5:51 a.m. ET, the first feed of Marketplace Morning Report will be broadcast from BBC’s London studios by Anu Anand, with up-to-the-minute global economic news for U.S. audiences. This new first feed combines the BBC’s reach and Marketplace’s tone and style, with fresh content that expands the scope and insight of pressing global business news and trends.

Beginning at 6:51 a.m. ET, Marketplace Morning Report host David Brancaccio will continue to present five, hourly live feeds from New York, with the latest on markets, money, jobs and innovation.

Read more, hear more, and watch a message from Anu.

Marketplace Tech Relaunch
The new Marketplace Tech – hosted by veteran tech reporter Molly Wood – will break ideas, rather than just news, by uncovering themes that transcend the hype in an ever-changing industry.

Based in the Bay Area, Molly asks the smart questions that connect the dots, and offers context for listeners on the impact of tech, business and the digital world in their daily experiences.

The revamped, four-minute daily broadcast offers an extended air window, from 12 a.m. to 11:59 p.m. ET, and makes a perfect complement to your news programming.

Watch a message from Molly.

 

Ask listeners “What’s your number?” with Marketplace’s Economic Anxiety Quiz

Embed the Economic Anxiety Quiz on your website – new data available now!
 
Marketplace is offering an audience engagement opportunity tied to its election and economy reporting. For the past year, Marketplace has partnered with Edison Research to conduct quarterly national polls measuring how Americans are experiencing the economy. The results of these surveys have informed the Economic Anxiety Index—a number that helps describe how the nation’s economy feels on a personal level.

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Marketplace Offers Tools for Local Welfare Reform Coverage

Today marks “the end of welfare as we have come to know it,” when President Bill Clinton signed a bill that would dramatically transform the country’s welfare system.

Make a local connection by using the Marketplace database tool to pull charts, graphs and user-friendly information about how welfare spending has changed in your state since the passage of welfare reform. We call it: Your State on Welfare. Features include:

  • Both national and state-specific data detailing how welfare funds are spent (from the Center on Budget and Policy Priorities) presented as a data tool exclusively by Marketplace
  • Shareable and embeddable charts, graphs and other visuals that explore this important data
  • State pages that highlight key findings

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