The BBC World Service special documentary “Michelle Obama – Black Like Me” will be available for stations to air starting February 18. It can be downloaded from ContentDepot. Promo is available now.

Program description: “Michelle Obama – Black Like Me”
Valley Fontaine argues that part of the reason Michelle Obama is so important to black women around the world is as a counterblast to what’s described as “shade-ism” – discrimination on the basis of the darkness of skin color. Michelle Obama, it’s argued, is seen as a near-unique figure in contemporary America, as a black woman married to a prominent black man of a skin shade lighter than her own. Within the black community, both in the U.S. and elsewhere, that matters – especially to women.

Broadcast Details:
First air: Saturday, February 18 at 10:00pm ET, repeating February 19 at 1:00pm ET and February 22 at 2:00pm ET.

Broadcast window: February 18 – 24, 2017.

Program duration: 49 minutes 30 seconds (23 minutes & 26 minutes 30 seconds) or 59 minutes including the News Bulletins, billboards & promos

https://contentdepot.prss.org/portalui/app/#!episode/episodeId=4414084